To Target Faux Fur Coat or Not to Target Faux Fur Coat? Let’s Talk About It.
Listen, I love a fur moment—maybe more than the next girl. But let’s be real: there’s a right way to do fur, and there’s a fast fashion faux pas way. So, before we dive into today’s debate, let’s hop in our time machine and take a little history tour. You pick the era:
The Middle Ages and Renaissance: Fur lined those luxurious cloaks that kept people warm and exuded status.
The 1920s and ’30s: Couture fashion houses elevated fur to a glamorous staple.
The Golden Era of Hollywood: Fur was the ultimate accessory for silver screen starlets.
The Groovy ’70s: Think fur coats paired with flared jeans and unapologetic attitude.
What’s the common thread? Fur used to mean something. It was aspirational, carefully curated, and treasured for a lifetime (or even generations).
The Case for Curating Over Collecting
Here’s where we get a little controversial: fashion shouldn’t always be so accessible. Gasp! Stay with me. Your everyday essentials? Sure, those should be affordable and functional. But those specialty, jaw-dropping, “OMG where did you get that?!” pieces? Those should take time to acquire.
Think about it: wouldn’t it be amazing to revisit your closet at 50 and pull out that embellished blazer you splurged on at 25? That same blazer, worn differently in a new chapter of your life, now layered with nostalgia and meaning?
Confessions of a Shopaholic
You’re not getting that blazer from Target or Shein—hate to break it to you. Those pieces are made to trend for a hot second before landing in a landfill. A curated wardrobe, on the other hand, is built over time. Each item tells a story—your story. From the shirt you “borrowed” from your sister at 13 to the dress you wore to your best friend’s engagement party, your closet becomes a scrapbook of your life.
Finding a Fur Look That Lasts
So, how do we get the fur look without losing the plot? I’ve got you covered:
Carrie Bradshaw, Sex in the city
Thrift It, Baby!
This is the most affordable option (and a fun treasure hunt). Thrift stores in rural areas are goldmines—I recently scored a high-quality faux fur for $23 in Northern Idaho. Road trip, anyone?
Check Consignment Shops
Consignment stores are a little more curated, which ups your chances of finding something fab. Pro tip: try your local mom-and-pop shop over chains like Plato’s Closet for older, high-quality fur pieces.
For online shopping, hit up Depop, The RealReal, or The Real Fur Deal.
Invest in New (Responsibly)
If thrifting and consignment are a bust, it might be time to invest. Look for brands that prioritize sustainability, like Stella McCartney’s Fur Free Fur, Unreal Fur, and Maison Atia. Shop with the intention of keeping your piece for a lifetime, not just for a season.
In Conclusion
Am I all for fur? Absolutely. But let’s shop with our futures in mind. Fashion isn’t just about looking good now; it’s about building a wardrobe that grows with you, one thoughtful purchase at a time.
Stay polished,
Juls ✨